Shopper Journey

Annoyed about billboards and sale signs everywhere?
Well, watch the video below about an interactive shopping mall façade covered in QR codes: with the appropriate iPhone application, shoppers of a commercial tower in Tokyo will now be provided with shop information including Twitter updates from the building’s inhabitants.
People are also enabled to make reservations, to download [...]

I’ve become an admirer of creative store windows.
Today, I found this collection (“The Art of Window Displays”) of inspiring window displays at MyModernMet.com.
These store windows are not only exciting street theatre, but also capture the image of their respective stores, present their brand identities and engage shopper‘s curiosity. Click on the image below to see [...]

A brilliant store window idea by the Japanese designer Tokujin Yoshioka, developed for Maison Hermès in Japan. Two LED screens are projecting a blowing woman, two swaying scarfs and I guess two ventilators. That’s all. Beautifully simple!

Watch the video of the installation below.

Found at Designboom.com