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Traceability is the new Quality Certification for Organics

Food safety has been a growing concern among shoppers over the last decades. In line with consumer’s growing demands for more information about the food they purchase at the store, more and more retailers are enabling their shoppers to learn more about the food by offering food safety tools (see this older post for example).
According [...]

The next Level of Building Brand Equity with Locally Produced Food

I thought I had seen almost every grocery worldwide come up with ways to promote local food products on their shelves, but the US grocery chain Sunflower Farmers Market is now taking it to the next level!
According to The Denver Post, Sunflower Farmers Market is going to operate its own 40-acre farm plus a 4,000-square-foot [...]