Penny’s bricks and mortar 2.0
To better connect with Penny’s shoppers and needs, the Discounter will set up a “consumer advisory council”. That council will actively participate in the development of Penny’s assortment. Consumers are able to apply for the council until July 25th.
A great idea! Social Shopping finally goes offline 
In this context, I’d like to advise to one of my former posts - and especially to the last part …
